Editing School

Editing craft that applies wherever you edit: trimming, aspect ratios, the generation-loss trap in re-encoded video, and thumbnails that read at the size people see them.

  1. Editing without losing quality

    What re-encoding actually costs, what upscaling can and cannot recover, and how to make edits that do not degrade the source.

    11 min · 2 lessons

    What you will be able to do

    • Trim and crop without triggering avoidable generation loss
    • Choose a rendition that matches where the video will be watched
    • Recognise the quality problems no tool can fix after the fact
    1. How to edit a clip without ruining itTrimming, cropping and re-encoding explained — including the generation-loss trap that quietly degrades re-shared video.6 min read
    2. How to improve video quality (and what is impossible)What upscaling can and cannot recover, choosing the right rendition, and the settings that actually affect how sharp an upload looks.5 min read
  2. Captions and thumbnails

    The two things that decide whether a video gets watched at all — readable captions and a thumbnail that works at the size people actually see it.

    9 min · 2 lessons

    What you will be able to do

    • Choose between burned-in and sidecar captions for a given destination
    • Time and break caption lines so they can be read at speed
    • Design a thumbnail that survives being shown at thumbnail size
    1. How to add subtitles that people actually readBurned-in versus sidecar captions, timing, line length, and why most video is watched with the sound off.5 min read
    2. How to make a thumbnail worth clickingComposition, contrast and text at small sizes — designing for the size the thumbnail is actually viewed at.4 min read